Pura Smart Fragrance

The Assignment: Introduce Pura to the world. (Top Funnel Awareness) James Harden is an investor in Pura. So he volunteered some of his time for a shoot. We had 4 hours to shoot these so we rolled up our sleeves and brains and got to work. We love them.

Our Idea: James Harden moves in with a family to help them find the confidence and relaxation they need.
What We Did: Creative Idea/Script Writing/Start to finish production